Hi! I’m Alanna.

I’m an earned-first creative building my chihuahua army in ATL.

I develop big ideas for consumer brands and lead creative direction across integrated brand campaigns and experiential activations.

With almost a decade of combined agency and in-house experience, I’m an accomplished cusper — combining the ~hustle~ of my #girlboss foremothers with the cultural awareness and chronically online habits of Gen Z.

If a tree falls in the forest and no one runs a story, does it make a sound? With roots in earned media, I approach creativity with an understanding of what gets people talking. I'm proud to make work that breaks out of the brand bubble, wins awards (I do have one of those if it makes a difference to you) and makes national headlines.

In 2019, I founded Choose Human Weddings, an inclusive officiant and vow writing service that has allowed me the privilege of marrying dozens of couples across the Southeast. I’m also working on a screenplay that I sincerely hope is finished by the time you ask me about it. More often than not, I’m enjoying sunny park days with my two chiweenies, shopping for vinyl records with my wife and feigning mystery in hotel bars.